The luxury hotel landscape has seen a profound shift in recent years, as discerning travelers increasingly seek not just comfort and exclusivity, but genuine wellbeing during their stays. At the heart of this movement are wellness directors, visionaries who curate transformative experiences that go far beyond traditional spa offerings. Among the world’s most celebrated brands, Aman stands out for its holistic, innovative, and deeply personalized approach to wellness, setting a new benchmark for the industry.

The Rise of the Wellness Director

In today’s high-end hospitality, the wellness director is far more than a spa manager. These leaders are responsible for:

• Designing comprehensive wellness programs that integrate physical, mental, and spiritual health
• Collaborating with global experts and notable figures in the wellness space
• Ensuring that each guest’s experience is tailored, immersive, and rooted in both tradition and innovation

Many luxury brands now partner with renowned personalities to elevate their wellness offerings. For example, Westin collaborates with Goop and Gwyneth Paltrow, Miraval works with mental health expert Dr. Alfiee Breland-Noble, and Hyatt’s Wellbeing Collective includes thought leaders like Deepak Chopra M.D.

Aman: A Pioneer in Holistic Wellness

Aman Resorts have long been synonymous with tranquility, privacy, and cultural immersion. What truly distinguishes Aman in the wellness arena is its commitment to deep, meaningful transformation — an ethos reflected in both its programming and its partnerships.

Five Pillars of Aman Well-Living

Aman’s wellness philosophy is built on five interconnected pillars:

• Medical: Integrating modern medicine with functional and integrative therapies
• Nutrition: Personalized, health-focused culinary experiences
• Movement: Emphasis on physical vitality through tailored fitness and activity
• Wellbeing: Nurturing spiritual health through mindfulness and energetic practices
• Recovery & Support: Harnessing traditional remedies and cutting-edge technologies for optimal self-healing

Each Aman property features resident medical professionals and practitioners who oversee Personalised Wellness Immersions, ensuring every guest’s journey is unique and impactful.

Signature Experiences Across the Globe

From the mineral-rich hot springs of Amanemu in Japan to the Longevity Powered by Nature retreat at Amangiri in Utah, Aman’s wellness retreats are designed to immerse guests in local healing traditions while offering the latest in wellness science. Programs range from detox and cleansing to mindfulness, recovery, and beauty, often incorporating ancient rituals, nature immersion, and bespoke therapies.

Novak Djokovic: Aman’s First Global Wellness Advisor

In a landmark move, Aman appointed tennis legend Novak Djokovic as its first Global Wellness Advisor in 2024. Djokovic brings unparalleled expertise in resilience, longevity, and holistic health, aligning perfectly with Aman’s vision. His partnership has led to the creation of the Longevity Pathways program, debuting with a Detoxification Programme available at select Aman destinations worldwide.

“It is a way of life, and it is a way of better life.” — Novak Djokovic

This collaboration is more than a celebrity endorsement; it is a union of mastery. Djokovic’s influence ensures Aman’s wellness offerings are not only world-class but also grounded in the lived experience of a global icon known for his commitment to optimal living.

Why Aman Is Special

• Personalization: Every wellness journey is tailored, with programs designed around the guest’s goals and the unique qualities of each destination.
• Expert Partnerships: Collaborations with figures like Djokovic and Maria Sharapova bring elite expertise and credibility to Aman’s wellness philosophy.
• Integration of Tradition and Innovation: Aman seamlessly blends ancient healing rituals with the latest in wellness science and technology.
• Global Reach, Local Soul: Whether in Manhattan or Bhutan, Aman’s wellness experiences are deeply rooted in the local culture and natural environment.

The Future of Wellness in Hospitality

As luxury travelers increasingly seek purposeful, restorative experiences, the role of the wellness director and the brands that empower them will only grow in importance. Aman’s pioneering approach, exemplified by its partnership with Novak Djokovic and its unwavering commitment to holistic wellbeing, positions it as a true leader in the evolution of hospitality wellness.

For those seeking not just a stay, but a transformative journey, Aman remains the destination of choice.

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